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Saucy! British Heinz ad uses an unexpected gay kiss to sell mayonnaise

A new ad that began running on British television last night for Heinz mayo features a surprising man-on-man kiss. The new slogan for the deli mayo involves "adding a little New York City" to your sandwich, and the ad replaces a suburban mother with a gruff deli man who makes the kids' lunches and sends them off to school ... and then gets an affectionate smooch from the man of the house.

I was expecting that the men were a gay couple with kids and was a bit thrown off when the kids referred to the sandwich-smith as "mum", but the joke is clear by the end.

You can watch the full commercial over here. Kinda cute, eh?

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