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"Look Closer" at this Brazilian AIDS awareness poster
Brazil is launching a new AIDS awareness campaign targeting young gay men. According to official data, in the past 12 years there has been a significant increase in the percentage of gay males between the ages of 13 and 24 affected with AIDS. The government is hoping to get the message of safe sex out there with a series of provocative ads, including the one above, which is a take-off on the poster for American Beauty. This isn't the first time that the Brazilian government has raised eyebrows with safe sex campaigns. In 1995, they caused outrage with a commercial of a man having a condom conversation with a certain part of his anatomy. And in 2002, the same thing happened when they aired a commercial of parents having a heart to heart with their gay son. You can see that commercial after the break. Submitted by on Thu, 2008-04-17 13:50. |
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News, Reviews & Commentary on Gay and Bisexual Men in Entertainment and the Media
Touching commercial
Live A Great Life
Great commercial.
I don't why gay men purposefully put themselves in harms way. Anti-gay bigots love calling us names and love when we get infected with HIV. The best way to protest those attitudes is to live a great life.
http://www.wsmsh.org.uk/health/index.html
http://www.gmhc.org/
umm...
I don't think gay men purposefully put themselves in harms way. Plus, it's not just gay men who have HIV. there are straight women and men who also have it.
lots of people have unprotected sex for reasons of either ignorance or simply thinking it won't happen to them. I can't speak for Brazil (ironic, seeing as i am from there) but maybe they're not that educated in these sorts of things. have no idea.
I don't agree...
...that gay men "purposefully put themselves in harm's way". Not anymore than straight men, or women, anyway.
I loved the poster for the new campaign, though I'm yet to see it anywhere in the city (and I live in the capital). Here's hoping that it gets people's attention. The tagline is, "Do whatever you want. But use a condom", btw.
And that commercial is beautiful, even more so because it depicts a young, still-living-at-his-parents-home gay boy. There was another one, which feature a father-son covnersation staged in a sauna, of all places. Very poignant, and very tasteful, but it was very briefly on-air, many years ago.
"I walk with dignity. I step with pride."